The 7D framework integrates the best elements from proven methodologies while addressing their limitations to create a comprehensive system for today's product challenges.
Methodology | Focus Areas | Strengths | Limitations | 7D Integration |
---|---|---|---|---|
Design Thinking | Empathy, ideation, prototyping | User-centered, creative problem solving | Light on validation and business viability | Incorporated in DISCOVER and DESIGN dimensions with added validation |
Lean Startup | Build-measure-learn cycles, MVPs | Validation focus, resource efficiency | Limited guidance on discovery and scaling | Core to DEVELOP and DEPLOY with expanded framework for testing |
Jobs-to-be-Done | Customer motivations and progress-making | Deep understanding of user needs | Limited execution guidance | Integrated throughout DISCOVER with implementation pathways |
Blue Ocean Strategy | Market creation, competition avoidance | Strategic positioning, differentiation | Execution and validation gaps | Incorporated in DECODE with validation methods |
Agile Development | Iterative development, team collaboration | Flexibility, continuous delivery | Product strategy often overlooked | Enhances DEVELOP and DEPLOY with structured discovery |
Disciplined Entrepreneurship | Market segmentation, beachhead strategy | Systematic approach to market entry | Complex for early-stage teams | Informs DECODE and DISTRIBUTE dimensions |
The Mom Test | Customer conversation techniques | Reveals genuine user needs | Limited to discovery phase | Foundational to DISCOVER dimension methodology |
Platform Thinking | Network effects, ecosystem development | Scalable business models | Complex implementation | Integrated in DISTRIBUTE for network-based products |
Growth Hacking | Rapid experimentation, acquisition focus | Data-driven growth tactics | Often tactical rather than strategic | Enhances DISTRIBUTE with systematic approach |
Value Proposition Design | Customer-value fit | Clear alignment of offerings to needs | Narrow focus on proposition | Expanded in DESIGN dimension with validation |
Each methodology provides valuable insights for specific aspects of product development, but the 7D system integrates them into a cohesive whole that guides teams through the complete journey from initial discovery to market scaling.